To reach parents and their kids, brands need to establish trust, and trust does not come easy. These magazines target three specific audiences: youth, adults, and alumni. Before creating a Facebook page, you should educate yourself about what Facebook is and how it is used, and familiarize yourself with its terms of service. It’s been a leader of youth culture for more than 100 years, reaching kids through a multi-channel platform that includes the magazine, Boyslife.org, social media, webcasting, and live events. Those channels are Facebook, Twitter, and YouTube. Factors such as the number of followers and the severity of the conversations should temper if and how you respond. With up-to-the-minute news, inspirational stories, program updates and valuable tips for BSA adult leaders, nearly 10,000 dedicated subscribers positively interact daily with every post – they just can’t get enough, and neither can we. For the Info Tab of your Facebook page, you should use the guidelines set forth on the BSA National Council Facebook Info Tab in its Digital Contract, found here: http://www.facebook.com/BoyScoutsofAmerica#!/BoyScoutsofAmerica?sk=info. In creating personal profiles, everyone should familiarize themselves with and abide by the terms of service of the sites where they create and maintain personal profiles. Before starting a YouTube channel for your council or unit, familiarize yourself with the site’s terms of service and adhere to those guidelines. Although using social media is not a Scouting activity, their use to connect with others interested in Scouting can be a very positive experience. BSA MEDIA CONTACTS Anna Hughes Telephone: 202-530-5177 Email: annah@bsa.org. Riley McBride Smith Telephone: 202-591-1125 Email: Riley@allisonpr.com. While all communication should be public and leaders should follow the two-deep rule while communicating via social media channels, it is recommended that as you and members of your group create personal social media profiles, the personal information on these profiles should be kept private (e.g., do not display your phone number, address, or personal email address on these profiles). In physiology and medicine, the body surface area (BSA) is the measured or calculated surface area of a human body.For many clinical purposes, BSA is a better indicator of metabolic mass than body weight because it is less affected by abnormal adipose mass. Media centre. The content in our magazines look a lot like our audience: eclectic, curious, and engaged with the broader world. Hours of Operation: 8:30am - 5:00pm (M-F) National Eagle Scout Association You can use the following template as an example: “This site is the personal [reference your specific social media channel] of [your name or organization] and is reflective only of my personal views, thoughts, and opinions. When the BSA opened the Summit Bechtel Scout Reserve in 2013, we needed a way to get the word out to a broader audience. These guidelines are a complement to the BSA’s existing Youth Protection policies and training. This one-stop site is updated daily with contests, videos, games, and lifestyle tips. Note: It is not the goal of this document to provide a step-by-step “how to” on creating and using the specific features of social media channels.

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